You know elevator pitches? The marketing spiel you're supposed to reel off if a desperate agent/editor is unfortunate enough to be trapped inside an elevator with you? (See the nail marks on the walls?)
I bumped into an acquaintance the other day. We saw each other on opposite sides of the street, while waiting to cross. We each obviously had somewhere to go, and the middle of the street while the light's counting down really isn't the place to have a conversation, so we settled for a friendly, "How's it going?" and "Good to see you" before moving past each other.
It got me to thinking: what would be my street-crossing pitch? I'm not sure I could boil down the essence of one of my story plots down to a single breath's worth of words without casting it as some sort of archetype and losing all originality. "Wolf-shifter hunts woman who accepted then betrayed him." Ugh. "Warlord takes city, must next conquer the heart of the old lord's daughter." I think the latter half of that last one would be spoken to the empty air (as no doubt all other pedestrians would give me wide bearth).
See, this makes me grateful for synposes. At least there's a little more room in those, a bit of flexion to add some grace to your words. And thinking of storylines in such a minimalist manner forces me to realize what makes them different and worthwhile — how they can't fit so easily into such tired old patterns.
As I sit here trying to think of clever taglines and hundred-word summaries, I grow grudgingly admiring of people who write cover copy. Part of my problem is that I hate repeating myself, even if different blurbs are headed for different destinations. Coming up with more and more variations is starting to lead into a game of Chinese telephone, though, and the next thing I know my novella will be described as a Regency-era thriller or somesuch...

